Cultural Ambition Project – Case Study: Danielle Edmunds

Danielle’s three placements at the Big Pit Museum, Gwent Archives and Tredegar House gave her a wide range of experiences, both public-facing and behind the scenes. As well as working with school groups, a typical day’s work might include assisting visitors and dealing with general enquiries and undertaking risk assessment. She also created her own display from scratch and took responsibility for promoting events online.

24-year-old Danielle started the traineeship after a period out of work, having previously studied for a Diploma in Travel & Tourism and achieved good GCSEs. She enjoyed the qualification aspect of the traineeship and was able to build on her previous education when gathering evidence for her portfolio.

In addition to providing a very welcome way into the heritage sector, for Danielle the traineeship provided a “huge confidence boost” and had a positive impact on her health. It demonstrated to her that if she finds the right kind of work to suit her interests, it can be very enjoyable.  That gave her the determination to pursue a career in the sector and she is currently considering an apprenticeship.

Danielle would wholeheartedly recommend the Cultural Ambition Project to others: “it’s the best opportunity for young people to get into the sector”.

Danielle’s supervisor at Amgueddfa Cymru’s was Dai, who saw the Cultural Ambition Project as an excellent way to deliver the team’s goals of creating opportunities for young people and contributing towards skills development in the heritage sector.

Dai’s and colleagues’ considerable previous experience in developing apprenticeship and volunteer programmes meant that they were well prepared for welcoming Danielle as a trainee, providing her with a well-thought-out programme of work and ensuring that the right support was in place.

Whilst acknowledging that hosting a trainee adds to an already challenging workload, Dai and colleagues were delighted to see how Danielle’s confidence grew throughout her placement.

Dai’s message to other venues considering hosting a trainee is that “you have to be prepared to give good quality time and support to the trainee… but the rewards are definitely worth it”.

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